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Best Company Newsletters – For Better Way To Save Money Fast



Best Company Newsletters

You probably already know how handy best company newsletters can be when it comes to bagging secret deals when shopping from companies you love.

Am talking about deals that companies only send to their email list subscribers for their company newsletter. Best company newsletters are in fact a huge untapped source of shopping saving.

(In case, you didn’t know companies spend billions of dollars in secret deals of up to 75% in discounts and offers for signing up to receive company newsletters)

Today I’m going to show you the ins and outs of saving money using best company newsletters, including how you can rake in tens of thousands in savings like I did all with company newsletters.

This year I’ve blagged 47% off at nice restaurants, free beer, money off clothes and savings on hotels. All these weren’t deals for everyone. They weren’t visible on the website or in the shop. Instead, they were thanks to unique codes I’d been emailed having signed up to the brand’s newsletters.

How To Choose The Best Company Newsletters

Best company newsletter deals are all about you picking wisely which companies to sign up to receive their newsletters, and if you pick the right company newsletters, you can make some great savings on things you were going to buy anyway.

Other best company newsletter benefits include freebies on wedding anniversaries, your birthday, back to school offers, finding out about flash sales first or invites to exclusive events.

Pecks like these are unmistakably some of the best ways to save big time when you objectively look at annual shopping savings.

It’s well worth signing up to get these deals and offers delivered to your inbox weekly or monthly. But don’t just jump in and sign up for every newsletter.

Before we get into best ways to save money using best company newsletters, I want to show you how I keep my inbox free from spam and unwanted newsletters.

If you want to avoid an inbox you cant control, here are a few tips on how to do it, and what to sign up for.

1. Have a separate email account

Your goal is to sign up only for the best company newsletters that offer the best way to save money fast while buying stuff you already need.

I have no regrets but gratitude for signing up for a handful of newsletters. I wish I’d known this from the start!

Try to use a separate email address when you sign up for newsletters. First, it’ll help to reduce the amount of spam you get in your main account, but it’ll also mean your main email address is less likely to fall into the hands of hackers. You can use this email for competitions too.

The downside is you’ll miss offers and deals if you don’t regularly check your account, but its worth the trade-off. And most smartphones now will allow you to add multiple email accounts, so its just a few swipes to see what new messages have been sent.


2. Be picky

I’m not saying sign up for everything. Most of the time the emails sent out are of little use, and I don’t have time to read them all. But email overload can be avoided if you are a little strategic in your best way to save money fast while shopping.

I go for the companies I love, the brands I cant afford at full price or the shops I use all the time. Often, it’s the restaurants and bars, but it also includes travel brands such as Expedia and Booking.com, supermarkets like Ocado and Waitrose, and clothes shops such as M&S and Gap.

3. Don’t accidentally get signed up

To make sure I don’t get emails from every online shop I tick the box that says NO to emails from a company. Of course, sometimes you need to untick the box. Its all a bit sneaky. Oh, and when you’re asked for your email address in a shop so they can send you the receipt well they’re going to be sending you lots of emails too. You can ask to opt out when this happens.

4. Unsubscribe if they don’t deliver

Stay on top of the emails and take note of the ones you don’t use. If they don’t deliver you discounts, just unsubscribe.
I cant remember the last time I actually opened an email from Living Social or Groupon so I’ve stopped them both clogging up my inbox.

5. See who gives a birthday gift

Some companies, usually bars and restaurants, will send you a gift on your birthday. It could be a free meal or a free drink. They’re hoping you’ll bring in some friends and some do require someone buys a full price meal.

Other retailers might offer you an extra discount in store on the day. Remember though that they will email you ALL YEAR, not just on your birthday, so again don’t get carried away.

Here are some I know of.

ToysRUs (free £5 voucher with their Gold Card)

Mothercare (20% off toys for your child’s birthday)

Ikea

ASOS (15% off)

Body Shop (sign up for their Love Your Body club)

Paperchase (£5 voucher with Treats scheme)

SpaceNK

Byron

Krispy Kreme

Strada (though you can often beat their deals elsewhere)

Eds Diner (freebies, 50% off etc)

Pitcher and Piano

Meat Liquor

Barburrito

Greggs

Frankie & Bennys

La Tasca

Pizza Express

TGI Fridays

6. Remember to Sign up for our best way to save money fast weekly newsletter

(In this newsletter, we shortlist best company newsletters offering up to 80% savings deals, you won’t have to sign up to many newsletters. Instead, we ask you to tell us which brands you want to receive offers from, that way you only get deals that are of interest to you.

Ok, I’m biased but it’s worth signing up for my newsletter. It contains all my new articles, any important news you need to know and of course the best deals I’ve found online and on the high street.

> Sign up for our best way to save money fast newsletter

Infographics Meaning

Infographics Meaning

Infographics Meaning

Infographics Meaning: An Infographics or information graphic, this is a representation of information in a graphic format or this is when pieces of information are created and presented in graphics, it is basically designed so data can be easily understood just by looking at it.

Data visualization is the process creating infographics. 

Infographics Meaning

These days infographics are everywhere. And if you are not using them you’re missing out on the publicity they generate through social media traffic, news and blogging sites. The world is hungry for visually appealing content that teaches something new and important. Make sure you’re the one filling the gap! Now you might be forgiven for thinking that infographics are just one more expense you do not need, but I have some good news for you! In fact, infographics are much cheaper to put together than you might have imagined.

Here are four ways to make sure the infographic you’re designing is fantastic.

1. Get your facts right

A great infographic design is simple to understand but has a depth to it. And by depth, I mean some research, some statistics, some facts that have been carefully checked and can be proven if requested. Sure, infographics are there to simplify complicated data and subjects, and rightly so. But there should still be a decent amount of research and data behind those simplified findings. Otherwise, it may come across as a bit phony, and that’s the last thing you want your reader to think. If you’re going to make your infographic pop, you absolutely must get some raw data in there. 3 out of 4 people… 1 in 7 cats… There were 2.9 million disasters… $19.9 trillion of taxpayers money – you get the idea.

If you don’t get these facts in it’s going to be a bit of an uphill struggle creating original, stand out graphics to go with the copy.

And at the end of the day – it is about the graphics! Without the graphics, it’s not an infographic.

And without the information, frankly, you might as well just copy and paste some clip art from Microsoft Office.

2. Get a headline that makes you want to read more

When thinking about the copy of your infographic design, reflect on a really eye-catching headline, something newsworthy, something that will hit your reader between the eyes. If you’re putting this infographic on Twitter or similar social media sites, you’ve got just a couple of seconds to grab their attention. Anything longer and sorry, your reader is already in the next tweet or update. Don’t waste a word!

3. One message at a time, please

Message? What exactly is your message? Make sure you’re only trying to get one main point across with each infographic. Otherwise, it will just end up a jumble of facts and figures. Have one main point, then hit that point home with two, three or four great facts.

Things To Consider When Starting A New Business 

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4. An unnecessary long copy is annoying

Do make sure your copy is cut down to the bare bones. Usually, your sentences will begin a little word heavy which is nothing to be worried about. Just cut and delete anything that is not essential to the message.

Infographics Meaning

So here’s a summary of my four tips for getting the best out of your infographics: 


Get your facts straight.

If you’re seriously trying to make a splash in the news, don’t get caught red-faced with your facts wrong. It can finally result in more damage than good.

Don’t forget the headline.

If you’re going to re-write anything, let it be the headline. Seriously folks, if the headline doesn’t ‘pop’ then neither will the infographics

Stick to one idea.

If you’ve got more than one message you want to get across, it would be better to create separate infographics for each one.

Cut down the word count.

Please, please, sacrifice your long copy. I promise you, when it comes to social media, people’s attention spans are shorter than a little person doing a limbo dance.

Infographics Meaning

Finally, after all that preparation, if you’re looking for a graphic designer to do your infographics then you’ll want to find someone experienced who knows what they’re talking about. At a time when people are looking for instant or quick results, making it easy for people to understand what you are communicating is to your advantage.

Factors To Consider Before Starting A Business 

Facebook Ads For Beginners

Facts, relevant figures, and expert information or analysis have the power of persuasion.

By letting your audience see and understand what you want them to know, you can significantly influence their beliefs as well as the decisions that they make. Methods of communication and how people receive content has changed as people look for the most useful options. The use of information graphics or infographics is becoming more popular as the main method of communication.

Infographics Meaning

Presenting information effectively

How you submit your information will determine its effectiveness. Information graphics have a huge impact on readers, and you can convince your audience about any issue by using the best format. Vision plays an important role when it comes to information as people try to visualize what they read or hear. Visualizing ideas are the best way to understand and assimilate any concept, and this is one reason this is so effective when communicating.

Retention of essential information

Apart from understanding the content, infographics help to enhance retention. Everyone knows that information that is retained is the most effective information when it comes to understanding. It is much easier to illustrate facts or trends using charts and other tools such as images, icons, and pictures. Visual elements help to enhance communication, and this has led to a surge in creativity as people look for unique ways to communicate their messages.

Infographics Meaning

Presenting relevant information

Infographic design, allows the audience to understand and retain the information that they are receiving. The fact that it is easier to pick up useful information makes it efficient. The visual elements included with the text allow readers to focus on relevant facts. The information is presented more efficiently by condensing the information and providing a quick overview. The users can concentrate on the relevant facts without having to go through the clutter.

How to use infographics in commercial promotion

You can use infographic design while promoting your business. Instead of displaying your facts in the form of plain writings or designs, you can use this to display it through infographics. It is even useful when you are narrating something to your employees, you can imagine how much ease it will bring to the public. These designs contain information in the form of graphics; both writings and designs are included. The basics will be quickly narrated alongside, a few graphical designs, which will make it easier for readers to understand.

Research has shown that people learn more through visual elements such as pictures. Visual thinking or the process of seeing words as pictures help to enhance retention. People are more likely to remember what they see more than what they read, and it is also easier to share images on social media.

Infographics Meaning

Start Up Business Loans No Credit Check 

What Makes A Good Blog Post? 

 

How To Use Pinterest To Drive Traffic To Your Blog

How To Use Pinterest To Drive Traffic To Your Blog

How To Use Pinterest To Drive Traffic To Your Blog and Promote Affiliate Products

How to get traffic from Pinterest?

Imagine driving traffic to your blog or offer without worrying about Google rankings!

Sounds far-fetched but that’s exactly how one Sunday morning I woke up to my surprise when Google had de-indexed one of the old expired domain I bought online to build a niche website.

I had already bought my logo and video explainers on this site where over a Million of services  are selling right now For As Little As $5! Don’t believe me? Check it out here Now!

I recently bought a domain which Google had earmarked for de-indexing from its search when I realized that I had built my business on top of a useless de-indexed domain, I contacted Google to fix the problem

Surprisingly Google had it’s own Ideas and threw me under the bus…

I was out of pocket by nearly $360 bucks so I decided to just stop working on the site, however, my AdSense ads and 10 articles I had published still remained.

Little did I Know that the Three Pinterest boards I had created would go to work and deliver these amazing results despite google’s caress heart.

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One Sunday Morning I woke up to $87 in Adsense clicks from the dead domain. Turns out that Google was happy to pay me for Adsense clicks on a domain that has been de-indexed on their search results.

Do you have a business on Pinterest? Or do you know how to use Pinterest to grow your traffic and promote affiliate products?

Well, if you have spent a lot of time researching and creating a good content, you should promote it on Pinterest so as to get a lot of readers. In fact, with Pinterest, you can promote your affiliate products, drive traffic, and generate sales.

How To Use Pinterest To Drive Traffic To Your Blog

Here is how to use Pinterest to drive traffic to your blog and promote affiliate products.

1. I write about popular topics

There are certain types of topics that are popular than others. These include food, DIY, drinks, home decor, and crafts. If your topic is among any of these, you are a step ahead because you are most likely writing about interesting topics. I tend to focus on such topics because there are a number of customers who want to learn about ways to do things. In short, give your audience what they like and you will have your content getting pinned and repinned on Pinterest.


2. I create Keyword Rich blog boards

Keyword Rich blog boards on Pinterest are a key, it’s important to create boards specifically for your articles with a universal focus on keywords. This will ensure that your audience finds your blog posts easily and start to follow your board.

Also, make sure that the title of your blog board is the same as the title of your blog. For instance, if you are operating on an Etsy store and you write about DIY and crafts, you should give the same name to your Pinterest blog board. Naming your Pinterest, in the same way, will make it easy to be found by the search engines. If I have many blog posts, I tend to break them into easy to categories that are easy to search.

3. I promote products using a theme

Another good way of using Pinterest is to promote your affiliate products using a theme. These could revolve around colors, materials, designs, ingredients, locations or any other interesting thing.

Once I have chosen a theme, I create many boards where I pin the products using different colors, label them accordingly and arrange them so that my customers know that the boards form a theme.

After setting up the boards, I start pinning the products of the same color and add a nice description. This is one of the best ways to market your products since people can easily find the products of their favorite colors

4. I always include a share button

I do not know exactly how many times I have read a post that I wanted to share only to realize that the blogger did not include a share button. Once you include a share button, you will be encouraging readers to share your content thereby growing your traffic and promoting your affiliate products.

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5. I create lifestyle-related products

In most instances, you will have many boards on your Pinterest account. If not, you should do this before moving to other things. The best way to go about it is to come up with boards that match your market and products. It should be of mixed household tips, products, lifestyle images among others.

When you pin boards like this, include a great image, a link to your blog, and a brief quote or summary related to the theme. The idea is to show how your article fits within the emotional and personal content of your theme. This will not only generate traffic but will also make your content more attractive to the users.

How To Use Pinterest To Drive Traffic To Your Blog

6. I use a lot of images

This one cannot be overemphasized. Pinterest is about images and the best way to get more traffic is to use a lot of images. Although it may seem counter-intuitive, having great images is the best way to entice users to click and read your blogs.

You need to imagine that Pinterest is another enjoyable glossy magazine full of many appealing pictures. I capture the attention of my customers by using images that are visually unique and encourage them to click on my blog posts. More images always get a lot of repins on the platform.

7. I generate leads

Another way to grow traffic and promote affiliate products is to generate a lot of leads. The first step is come up with quality content such as eBooks, reports, white papers, and case studies. You can then use a short description about the content on your landing page together with an attractive image.

This will not only promote your affiliate products but will also generate traffic that can later drive sales. Instead of directly marketing my affiliate products, I ask my followers to download my marketing materials free of charge.

This is a good way to attract potential product buyers who I can market for later. Unlike getting them to buy my products, this is a lot easier since they can use my services right away.

8. I engage my customers

Like any social marketer, you need to engage your customers. This is true especially if you want to turn your audience into blog readers as well. The more you engage them, the more you will convince them to connect with you on your website, blogs, and other sites as well. But how do you go about this?

I personally ensure that I pin an original piece of content, follow my readers and ask questions that are answered on my blog.

What has really made me stand out is how I engage and involve my customers. This kind of connection will build for you a relationship beyond Pinterest, grow your traffic, and promote your affiliate products.


How To Use Pinterest To Drive Traffic To Your Blog

How To Use Pinterest To Drive Traffic To Your Blog

How do I get my pins noticed on Pinterest?

To get your pins noticed on Pinterest, there are a number of things to consider and they are:

  • When posting a pin, ensure to write a description.
  • Don’t only pin yourself.
  • Give credits to your sources.
  • Don’t pin to random boards but on the right boards.
  • Like other pins.
  • Do not over pin it.

How do you promote on Pinterest?

  • Popular images are vital, create one using canvas. Images should be bright, high quality, infographics and saved in most seen boards.
  • Post your pins using keywords to get it seen.
  • Pin up to 20 times daily.
  • Engage with followers.
  • Respond to comments.
  • Comment on other pins.
  • Follow popular boards.
  • Invite followers to pin on your boards.
  • Promote with rich pins, direct links, and relevant contents.
  • Use Pinterest analytics.

How do I post my blog on Pinterest?

Add Pin it button on all blog post so readers can share.

How To Use Pinterest To Drive Traffic To Your Blog

What is a rich pin on Pinterest?

Rich pins show more information and provide extra context for an idea on a pin.

There are 4 type of rich pins:

  • App
  • Product
  • Recipe
  • Article

How do you use Pinterest for your business?

First of all, you need to:

  • Create a business account and complete your account.
  • Go to your site and verify your website.
  • Set up a Pinterest rich pins.
  • Get your Pinterest terminology down.
  • Set up boards on your Pinterest.
  • Search and pin contents.

Can you use hashtags on Pinterest?

Yes, but only clickable and searchable on pin description. They don’t work or not clickable on board titles, board descriptions or profile names.

How do I link my Pinterest to my WordPress blog?

Sign in to Pinterest, search for About tab, then find “Pin it” in drop-down menu, select the “Pint it Button”, add the URL of the page where you have the pin, choose the appearance you like, copy the HTML code and add it to text widget on your site sidebar.

Is there a limit to pins on Pinterest?

There are limits to a number of pins, boards, and follows.
Up to 500 boards including secret boards and groups boards.
200,000 pins including secret pins and your pins on group boards.

How To Use Pinterest To Drive Traffic To Your Blog

Just To Summarize

How To Use Pinterest To Drive Traffic To Your Blog? It is clear that apart from posting images on Pinterest, you can also use the platform to grow your traffic and promote affiliate products. Since Pinterest has a vibrant community of customers, do not miss the chance to expand your global reach through this platform. You can earn a lot of income from Pinterest and also engage your customers. Above all, ensure that you choose blog boards that fit your business and come up with quality content.

How Do Bloggers Get Paid 

Start Up Business Loans No Credit Check 

What Makes A Good Blog Post? 

 

email marketing

What Is Email Marketing And How Does It Work

What Is Email Marketing?

email marketing

What is email marketing? Email marketing is using emails to build a relationship with clients. As part of the internet marketing, email marketing is generated through websites, social media, blogs, and face to face promotions. These form of marketing is designed to keep customers informed and update of products and services.

Email marketing has been a top aspect of what we do online to make internet marketing work seamlessly for years, and businesses are utilizing it to promote their brand, cultivate and grow far-reaching relationships. One common use of email marketing is delivery of goods and services, which entails the use of email to promote a product or service, then deliver the purchased service via email.

Marketers use regular emails to send ads, solicit donations or sales, and make requests for business. Generally, email marketing helps to promote trust, brand awareness, and loyalty.

Here’s Why Your Business Needs Email Marketing?

As common as this type of online marketing is, many business owners do not really realize how much they need email marketing for their business. And you only have to look at how beneficial email marketing can be to your business growth for you to consider jumping in on the Email list building so you can start promoting your business products via email marketing.

email marketing

Here are some of the advantages of email marketing;

Benefits of Email Marketing

What are the Advantages of Email Marketing?

  1. Cultivate Lasting Business Relationship Using Email Newsletter
    I love to think that every post I write is open to massive possibilities for my readers to learn and implement the knowledge they get from my post.
    However, learning takes months or years to master a skill, which means just one blog post isn’t enough to make you as an expert.
  2. Email marketing allows us to further inform our fans, through an indoctrination, fans are transformed into knowledgeable fans who turn into leads and buyers or customers.
  3. Easy to design, with this you have the option of sending plain text, graphics, and attachments.
  4. Scalable, easy you reach wider or smaller audience list.
  5. Easy to share, your recipients can forward the message or share by words of mouth.
  6. Easy to convert, recipients who are interested will click on the links and call to action.
  7. It is less intrusive, recipients can choose to read or to ignore or delete the message.
  8. Minimum cost, the cost of email marketing is lesser than other type or form of marketing.
  9. Time effective, it saves time because it can be automated in response to customers interact with your website eg new sign-ups or abandoned the shopping cart.
  10. Eco-friendly, there is no printing, flyers, and vehicles driving with email marketing everything is done online.

email marketing

Problems of Email Marketing

What are the disadvantages of email marketing?

  1. Involves spammers
  2. Wrong emails
  3. Blocked emails
  4. Design problems
  5. Size problem
  6. Limited resources and skills


How Do We Do It?

We are very deliberate with our email marketing strategy because we know our ideal customers are also avid users of social media platforms like Facebook and Instagram, we make sure that all our email marketing efforts are integrated easily with social media marketing.

Many marketers use social platforms like Facebook to integrate their email marketing campaigns. This is simply because building an email list using social platforms is easy and mostly offers exponential benefits like targeting tools, on-demand razor targeted traffic, FREE viral traffic all this at the flick of a button.

And if you are wondering why Youtube and Social Media are our best tools for driving traffic to email list building, here’s why:

email marketing

  • It is easy to manage. Out of many internet marketing options, email marketing has proven to be a Do-It-Yourself strategy. It is not a must to hire an expensive copywriter or design company to handle your campaign.
  • Easy penetration into the market. Over 90% of online shoppers use emails, and most of them check their inboxes every day. That is why it is easy to get to the target audience.
  • A sure customer reach. There is no doubt that e-marketing reaches out to many clients more than other forms of marketing. With e-marketing, the actual market must reach its intended destination.
  • Long lifespan. Another reason for using e-mail marketing is that it tends to have a long lifespan. With the social marketing, the posts and tweets can only be considered active in less than 2 hours. Conversely, emails sent will always remain in the customer inbox.

Other than that, e-marketing delivers a higher Return On Investment compared to other forms of marketing, especially because the initial cost tends to be lower.

Principles of Email Marketing

Before investing in e-mail marketing, it is always advised to understand how to go about it. You can manage this by understanding the core principles that will determine your success. Keeping that in mind, here are the top principles of e-marketing;

1. Understand your audience

You must ensure that you send useful, pertinent, and engaging content in your emails. Suppose the email sent is not as appealing and convincing as such, the customer will just click the Spam button. To avoid that, you will need to know and understand your audience well enough.

Ensure that you know the type or category of the audience, what they love, and what they do not prefer. Never send your emails to audiences you do not know or understand.

2. Captivating headlines

No customer will want to open an email that doesn’t seem appealing to them. Including punchy headlines to your emails is such a priority. Your headlines should contain content that offers new information, highlight top points, grab attention, and even promise specific solutions.

Avoid including numbers, dates or codes in your headlines. Such content is easily predictable, and it can be difficult to lure your target audience to open the email.

3. Audience-Oriented

Another important fact that you should know as a marketer is that the campaign is always not about you. Since you will have known and understood your target audience well, you will need to create emails that are specifically targeted to them. The email communications should be designed to benefit the customer.

email marketing

4. Data Segmentation

Here, you will need to segment your email as much as possible while you study the behavior of the target audience. For instance, you can send several emails for a few weeks, and try to point out the most and less eager fans. How many people always open their emails? What action do they take?

After you segment the avid fans, find ways of utilizing the marketing through them. The same should be applied to those who open but don’t take any action. Segmentation is vital in helping you manage your campaign effectively.

5. Call to Action

Even with all the luring content in the emails, unless you specifically ask the audience to do something, it might be a chance wasted. Have a specified goal, and direct the audience towards it. Integrate a call to action in your emails so as to direct people towards your goal.

Reaching out to customers through email marketing can be easy. Nonetheless, unless you handle it with professionalism, you might not reap the expected results. With the proper observation of the marketing principles, you can be sure of enjoying the Return On Investment in the long run.

email marketing

Types of Email Marketing

Engagement Emails

  • Welcome Emails – The form of email you get once you sign up with the company.
  • Tutorials and Tips Emails – Email offering you a course or tips on how to do certain things.
  • Customer Stories Emails – This is usually for promotions, you too could be like the customers they are sharing their stories. Usually, those customers are being paid.
  • Brand Stories Emails – This is usually about the business or brand, it could be introductory to the brand, of grand achievements. Telling you more about the brand/business.
  • Re-engagement Emails – Retargeting your subscribers who haven’t been active or responding to your emails, trying to encourage them to try out with one of your offers.

Transactional Emails

  • Cart Abandonment Reminders – Customers who abandoned a product added to the shopping basket, offering them a discount.
  • Time-Sensitive Promotions Emails – This is usually last days of sale on a product or service or limited offers of a product or services on sale.
  • Receipts Emails – This is a confirmation of an online order or invoice from an online store following a transaction.
  • Sales Follow-ups Emails – This is a follow up of sales of a product or an update either to notify you of the delivery, shipping, or to offer related products or services based on your order.
  • Review Requests Emails – This is a request for a review of a product you have purchased. COmpanies love reviews because it helps other buyers to make a decision.

email marketing

How To Do Email Marketing

I will give you a step by step guide on how to do email marketing. Following huge resources available online for email marketing, a list of guides will give you an idea of what to do.

  • Establish your goals
  • Build your email list
  • Select the type of campaigns you want to send
  • Create your first campaign
  • Measure your results

 

Niche Content Website

How To Build A Profitable Niche Content Website

What is a Niche Content Website

Niche content websites are non-dynamic websites. These websites have a large pull of content, this content can be optimized so as to attract huge traffic to the sites or even search engines traffic. Traffic is transformed into revenues. These websites are focused or target one particular subject, especially subject the writer has knowledge, interest, experience, and expertise in.

The business model for the niche content website is very simple,

You need to a build a website that contains a huge ton of super quality content, you need to edit your contents well, you will have to implement several methods that help the site in becoming financially beneficial.

Let us look at some of these methods.

Niche Website Examples

  • TheWirecutter.com + TheSweetHome.com
  • OutdoorGearLab.com
  • 10Beasts.com
  • Fatherly.com
  • TomsHardware.com
  • BestReviews.com
  • GearPatrol.com
  • RunnerClick.com
  • BabyGearLab.com
  • TheAthleticBuild.com
  • TheSpruce.com
  • LearnHowToBecome.org
  • MuscleForLife.com
  • Greatist.com
  • HealthAmbition.com
  • HerePup.com
  • LabradorTrainingHQ.com
  • LawyerEdu.org
  • NerdWallet.com
  • NomadicMatt.com
  • MakingSenseofCents.com
  • NichePursuits.com
  • Medicalassistantsalaryguide.org
  • Dentalassistantsalarydata.com
  • Scholarshiphispanic.com
  • Nursingscholarship.us

Best Niche Websites To Model On

  • TOODLEHUB.COM
  • DATARACEHERO.COM
  • THEWIRECUTTER.COM
  • LUCIESLIST.COM
  • OUTDOORGEARLAB.COM
  • GRADECMEDIA.COM
  • SNAPSORT.COM
  • THISISWHYIMBROKE.COM
  • SMARTPASSIVEINCOME.COM
  • THESWEETSETUP.COM
  • BESTVPN.COM
  • WHOISHOSTINGTHIS.COM
  • HOSTINGADVICE.COM
  • WEBSITEBUILDEREXPERT.COM
  • NOOTRIMENT.COM
  • ECOMMERCE-PLATFORMS.COM
  • MONEYSAVINGEXPERT.COM

Niche Website Ideas

  • Weight Loss
  • Computers & Tech
  • House Appliances
  • Business Softwares
  • Clothing Ideas
  • Electronics
  • Home Gardening
  • Outdoor Recreation & Sports
  • Performing Arts

Niche Content Website

What it takes to create profitable Niche websites

One thing you need to consider when building niche sites is the depth of your content; you will thus be required to do in-depth reach. You also need to really good attractive content. In addition, you need to have some knowledge of SEO, most importantly you will need to have lots of patience. This might seem like an uphill task. But after you are done building the site, it takes very little effort to maintain the site.

1. The cost building the site

For starters, you will have to dig deep in your pockets when developing the site. But you could spend more or less cash depending on your wiliness to invest in your own time. There is no fixed amount of cash that you will be required to spend on the site. It varies from site to site depending on time and money but it is not free either way.

Niche Content Website

2. Setting the site

It is absolutely easy to set up the site, even do not have to have peer knowledge on HTML or CSS to develop these sites. All you need to do is to follow some simple steps and you will eventually have the site in no time.

3. Niche research

Research is very important especially when it comes to developing niche sites that are profitable. You can go about reaching for a sweet niche by making use of the resources below for free.
Flippa
Amazon
Clickbank

In addition, you may wish to look for the specific market target that is not largely completive. Your aim should be building the sites quickly and rank them afterwards as quickly as possible. In general, it is less likely for the niche to be ranked especially when it is in a competitive category. So you should avoid as much as possible these competitive niches, examples being weight loss, dating, make money online, among many others.

The secret to having a breakthrough in these sites is breaking the topics down into tiny niches. A good example is, you can try to be specific on the particular diet instead of just building the whole website around weight loss. Do remember and make sure that your target market is readily available, and more importantly, the market is willing to buy your products.

Niche Content Website

How To Choose A Niche For Affiliate Marketing

4. Brainstorming for keywords

The whole concept behind keywords research is to look for quick easy to rank keywords that a lot of people search for every month. If you incorrectly follow the step, you may find yourself having a hard time to get to the very top of the search chain. As a result of these, it will take you years to get to profit margins.

Some of the ways to do this search are,

Firstly, the free method which is a combination of Google keyword planner and other available tools that are necessary in order to make it work. To speed up the whole process you may want to consider using an all in one tool, which is more efficient, quicker and easy to use.

Some of the keywords that you should avoid are as follows:

No volume traffic

Big authority sites

High competition

Non-buying keywords

Secondly, you need to begin by going through a large list of keywords ideas, eliminating those that do not march by searching available tools.

To see what some of your competition is doing, you may consider searching Google’s first page, establish whether they e-commerce sites, forums, big authority sites or just other niche sites.

Put in mind that your main goal is developing small sites to rank for certain keywords. The thumb rule is to first target keywords that have low monthly searches. Particularly when you are a novice in the niche website, this is largely because when you search keywords with larger searches per month chances for you to be ranked at the first position are very slim let alone appearing on the first page.

You may also consider the main wordings used within the keywords. You may consider using and adding the prefixes like cheap, free, download, best among many others, suffixes like a guide, review, chat to make it a buying keyword.

5. Website construction

First, before anything else you need to have a registered domain name then afterwards host the domain name on a server. Without this, it is impossible to have a website. It is extremely important to a get a domain name that is easily memorable; make it as short as possible.

Register A Domain     Host The Domain

Pick on content management system of your choice but WordPress is highly recommended, as it is user-friendly and gets the job done on time. You need to make your website to be attractive and well organized. It is very imported to have with you a website logo and banner on your site.

Niche Content Website

6. Content creation

You have to put in mind that a good quality niche site must come with quality content. Make sure you have enough content before you begin to write about any topic. It is important to always plan out a well-laid layout for your website.

Making sure your websites have pages such as about us, contact us, terms and policies, and affiliate disclaimers among others. This ensures trust between your readers and you.

7. Increasing ranks

The first thing you need to rank high is ensuring your website is well optimized.

Secondly, even with excellent keyword research and great content, you still need to have initial link building push to get your site higher in the ranks. Immediately you start getting traction, that is the time your content will count.

Niche Content Website

How To Be First On Google Search For Free

Get On Google’s First Page-How To Be First On Google Search For Free[pdf Guide]

Here Is How To Be First On Google Search For Free

  • Do you want to know how to be first on google search engine?
  • Or are you looking for ways on How To Be First On Google Search For Free?

Many bloggers can only dream about being the first page of google search for free, however, for others, it is easy and very much doable even if you are new to ranking.

To be first on Google search for free is the holy grail of successful bloggers. Whether it’s how to rank youtube videos fast or how to get on the first page of Google without paying, the strategies of achieving your results are pretty much universal. This is why I want to show you how to be first on Google search for free.

How To Be First On Google Search For Free

Things To Consider When Starting A New Business 

Start-up: A Practical Guide To Starting And Running A New Business 

Use Youtube To Make Backlinks For Youtube Video

There can’t be any more doubts now, YouTube is the second largest search engine after Google.

It’s not surprising that every successful blogger is looking for how to rank youtube videos on the first page of Google or how to get on the first page of Google without paying anything.

Even smarter, you should learn how to make backlinks for youtube video as a way to syndicate your blog content, only this time you will rank for your video and deliver massive social signals and backlinks from youtube to your blog post.

How To Be First On Google Search For Free

According to backlinko, adding your main keywords into your title improves CTR and that helps in ranking statistics. In this post, Brian Dean talks about the importance of starting with Video keywords.

Are You Wondering How Others Rank Youtube Videos Fast?

Research Is Everything

Video Keywords Or you may have heard many bloggers talk about the need for you to find most searched tags on youtube.

What I found Interesting in this article was that Brian makes it easy to understand the rationale thinking of Google for putting video keywords on top of Google search over others.

  • How-to keywords (how to shave a cat)
  • Reviews (Bluehost review)
  • Tutorials (Setting up WordPress)
  • Anything fitness or sports related (Cardio kickboxing)
  • Funny videos (Cute animals)

How To Be First On Google Search For Free

Factors To Consider Before Starting A Business 

Facebook Ads For Beginners

Why is this important?

Well, let’s say you optimize your video around a “How to be first on Google search for free” keyword which doesn’t have any video results in Google.

In that case, you’ll ONLY get traffic from people searching on YouTube.

But if you optimize for Video Keywords, you’ll also get targeted traffic to your video directly from Google’s first page.

Why Is, how to be first on Google search FREE So Valuable?

The Traffic!

The Sales!

The Money!

The Profit!

How To Be First On Google Search For Free

How to be first on Google search for free still:

  • Attracts the lion share of visitor clicks and gets a lot more clicks than no.2 position,
  • Vastly more clicks than the other 8 listings in the SERP
  • Of course, that’s assuming your search engine results page (SERP) snippet is as clickable and relevant as the competing pages snippets for that search query.
  • This is really important in 2017,  as is the quality of the page your unpaid visitor lands on.
  • Organic listings get more of the clicks than a sponsored ad listing, it attracts but it suits Google to balance that out in the future as they have done in the past (because Google makes more money from advertising).

How Do Bloggers Get Paid 

Start Up Business Loans No Credit Check 

What Makes A Good Blog Post? 

 

Facebook ads for beginners

Facebook Ads For Beginners

Facebook ads guidelines – Facebook ads for beginners

With Facebook ads for beginners, there are a few things you should do:

#1 Spy on your competitors’ ads for free using the search bar

FB ads shortcut to success is best served when you can have a snoop at what is working than trial and error.

Here’s How To Do It

Head over to Facebook and type post about”keyword LSI” in the search bar and hit enter

Facebook ads for beginners

#2 Choosing the right objective

Facebook has up to 11 conversion options, choosing the right one is key.

#3 The higher your budget the better sort of customers you target.

Demographic reach equals more ad spend therefore if you had to go by age the young and tech-savvy age group will be a bit more expensive to reach than the old age group.
Always Target the right group users to maximize your profitability.

#4 Do not get penalized for audience overlap

Many folks make this mistake of running two ads of the same or similar service against each other. This rookie mistake costs money.
This is simply because Overlapping audiences causes your CPM to shoot up for the skies.
The trick here is to make use of excludes to make sure that all ads that share interests are kept separately within the same ad account.

#5 Be aware of forced likes and likes by association

Broad keyword phrases are always the conduit of this schoolboy error. When you cast your net too wide and make your keywords broad, you are opening yourself to likes by association.

Facebook ads for beginners

#6 Let Data Tell you the story

Default metrics inside facebook ads account can sometimes be misleading. What you need to do is cut the noise out by picking up the kind of metrics that help you see what products are selling well and what is not working.
Here are all the metrics you will need to setup as custom

1# Cost per purchase data set
2# Cost per click link data set
3# CTR link data set
4# CPM data set

These four datasets actually are key cornerstones that tell you whether your customer acquisition is profitable or not.
Keep an eye on your CTR link to be at least the range of 1.5 or above.

how do bloggers get paid

How Do Bloggers Get Paid

How Do Bloggers Get Paid

With an avalanche of new bloggers hitting the web daily, am not surprised that this newbie has finally curved in to seek help on how do bloggers get paid or how to make money blogging for beginners.

She is not alone, many blog owners who started on the wimp, hobby blogs with the hope of making money blogging are finally realizing that bloggers who get paid writing blogs might be doing something different from what hobbyist bloggers do.

I recently got asked by one of my readers in my blog, she innocently wrote to me, wondering how do bloggers get paid seeing that all they write about was a bit of advice and sometimes answering questions like she did when she asked to know how bloggers get paid.

While many may consider this question to be elementary, I completely understand where she is coming from.

Not long ago, when I started my blog, little did I know how bloggers got paid or how bloggers monetized their blogs so they can make money online fast.

It is easy to assume that every blogger who gets paid is making money online the same way as everyone. This is not the case at all. Top successful bloggers like Brian Dean, Neil Patel or Michelle make more than $100,000 every month all from their blogs

Here take a look how Michelle get paid as a blogger:

From this image, you can tell how much of a progressive process it has been for Michelle to move from being a newbie who was making $675 bucks to making $100,000.00.

Traditionally, many bloggers get paid for advertising through Adsense, promoted posts or affiliate products promotion.

While bloggers can get paid quite handsomely using these traditional blog monetization, my preferred way of getting paid as a blogger is to create my own products or I should say e-courses.

Now I know what you are thinking, you are probably screaming and kicking that you are only a bloody newbie, therefore, creating your own products is out of the question.

That is not entirely true…

how do bloggers get paid

Many bloggers choose to get paid promoting other people’s products simply because they are lazy, so they opt for launch jacking and other forms of affiliate promotion.

Yes, there is plenty of money to be made out of affiliate, what you may not be aware of is the fact that you are leaving more money on the table when you promote other people’s products.

The constant search for new offers to promote daily is one thing I really despise about affiliate.

Not all is doom and gloom about traditional blog monetization, as a matter of fact, many affiliates are attracted to this form of monetization as it is quick to get to the market and you don’t have to worry about customer support as the main supplier takes care of that.

Bloggers get paid when they promote a product and a user who likes and finds the product useful might have first been educated on the importance or benefits of the product.

This is also called indoctrination in other marketing terms.

Now if you consider the process of acquiring a customer, you would have spent a great deal of time to get customers, which is the hardest than creating the product itself.

Blogging For Money: How To Make Money With A Blog For Beginners

Take an e-course for example, what you will need to create one would be:

  • Create a course outline
  • Create modular slide decks
  • Record your course
  • Create sales landing page
  • Upload and Publish your course.

Bloggers who get paid good money over and over are able to do this because at the core of what they do every day is solving people’s problems.

If you are considering of starting a blog and make money, consider the ways through which you will leverage blogging to make money than thinking that blogging itself is what makes money.

My blog is about small scale business ideas, through it I teach my fans how to start a blog and turn that blog into a business, this is done through the strategic FREE courses that I teach and share with my fans, but that’s not all.

My blog helps others who find my knowledge useful, these folks go on to register into our Mastermind group where we share more strategies you won’t find anywhere for free, or they buy one or more of my premium offers.

This was all planned way before I started the blog. Now if you are considering of starting your own blog, make sure that you factor in these important keys to your blog success:

What Makes A Good Blog Post?

how do bloggers get paid

Your Skill sets will help you meet other people’s needs.

A good example would be that as sales funnel designer, I know a thing or two about how to structure, model and scope pretty much any business with minimum effort. I could, therefore, help other business owners with the design, structure, and launch offers or model other successful funnels that are crushing now online.

Many e-course creators often say that if you are creating an e-course then you should:

1. Figure out the problem before solving it.

While this may be true, my process is a bit different, it all begins with creating a blog in the first place. I try to deliver valuable content to my fans that’s good enough to get them going without the need for spending money on buying courses. However, my offer for training is not always how to guides as they are all covered for free.

My courses will probably offer results fast or time-saving strategies that are shared privately.

2. Learn about who you are teaching

Once again, blogging allows you to figure out your niche market way before you even set up your blog. Many bloggers who only dream of getting paid are those who get it all wrong when picking a niche to focus on.

Niche-focused bloggers find it easy to understand the needs of their community so there is no second guessing when it comes to creating a product your fans will love.

One of the best ways to do this is to ask your fan base to share with you in your community group chats, blog comments or social media what their pain points are.

Data does not lie, when you score your community against its needs on platforms like Facebook, it is easy to figure out what your fans will love.

3. Get The Right Content For Your Audience

If you are wondering how other bloggers get paid while others fall flat despite working hard, this is what sets them apart. Mythical blog owners assume that they can just set up a blog and figure what sort of content their audience needs. This is probably the easiest way to fail your blog way before it even starts.

In order to avoid this, you need to do audience scoping from when you are setting up your blog so that you do not have to start figuring out content that’s ideal for your audience. What you should be doing at this stage is a content optimization, a process that helps bloggers to fine-tune their content strategies to meet needs of fans and search engine.

There are plenty of ways of doing this, like setting course goals, storyboarding, prototyping, defining e-course goals, choosing course delivery platforms, to course promotion.

Bloggers who get paid really good and those who make money writing blogs take all this into consideration at the beginning while creating a blog.

Many people who ask me what I would do differently if I was starting from scratch, I tell them that I would make sure that my email list building is part of the blog setup.

Are you wondering or feeling overwhelmed with how to start a blog or how to get paid to blog about anything?

Paid blogging jobs do not have to come from someone else. What you need to do is create those jobs around your blog fan base.

How To Choose A Niche For Affiliate Marketing
How To Make Money Selling On Etsy

How To Make Money Selling On Etsy

Is selling on Etsy worth it?

How To Make Money Selling On Etsy

Have you ever made jewellery, sewn clothes for your tots, or knitted a scarf?

Can you take amazing photos, build a bench, or create a picture frame out of scrap wood?

If yes, you need to know that you can make money by selling your crafts online.

If you’re good at crafts, there’s an online marketplace where you can sell your handmade items. It’s called Etsy. You can open your own Etsy store and start to earn some extra cash from your hobby today.

How To Make Money Selling On Etsy

So, here are steps to follow if you want to know how to make money selling on Etsy

Pick a name and sign up

First of all, before you start thinking about making money on Etsy, choose a name. Write down some of your contact details before you sign up. Then name your shop. Check the name’s availability using the naming tool.

Etsy has a great naming guide, so read through some of its useful tips and hints.

Here’s a summary:

  • Your name should be original and relevant to your business
  • Choose a name that can stand the test of time
  • Google the name, and check for its availability on Facebook, Twitter and other social networks
  • Spell correctly and maintain consistency

How To Make Money Selling On Etsy

Stock your shop

It pointless to know how to earn money on Etsy if you don’t take action.

Firstly, add photos. Take several photos from different angles to give a proper representation of size, colour, shape and what the item really is.

You can use a camera phone, but make sure you use natural light. After uploading images, you can re-order them and change the thumbnail if you feel it’s necessary. This is likely the first thing customers will see, so give it your best shot.

Photos-Add at least a photo.This is the first thing that connects a potential buyer to your product. Take as much time as possible to get the perfect shot. Use different photos to display various angles and detail.

Product Marketing Strategy – What Is Product Marketing

Here are additional tips for taking perfect photos:

  • Neutral backgrounds are always better than loud backgrounds
  • Use props if necessary, but make sure you use good ones
  • Study the photos of successful shops that sell similar items. Try to emulate their technique
  • If you have a DSLR camera, increase the aperture so that your item is in focus and its background is blurred

How To Make Money Selling On Etsy

Listing details –

Use several drop-down lists to choose suitable categories and give the right information.

Make sure you also include the price of the item. It can be difficult to price your item. To choose a price, you should take these points into consideration: the costs of making the product, the upfront costs, and the costs of listing the product.

Description –

Next, you have to create an informative description. Tell customers what you’re selling, its use, who it’s for, and any other valuable information. Always be helpful and honest.

Describe the item clearly in a manner that buyers would expect if they were reading about it. Get into the mindset of the buyer when crafting the message.

How To Make Money Selling On Etsy

Shipping –

Then it’s time to set your shipping. You have to do some research on this-no guessing! Check your courier’s website so you don’t end up grossly undercharging customers and not taking care of costs fully. Equally, don’t overprice your shipping as this will put customers off.

Search terms –

Last but not least, pick a few search terms. You may pick up to 13 search terms for materials and general tags. Use all of them. You can tag phrases together, or tag them differently to get more customers if you’re selling similar items.

How To Launch A New Product In The Market

How To Make Money Selling On Etsy

Set payment and billing

Now it’s time to enter your personal and bank information. The quickest and easiest way for customers to pay is to your bank account. However, you can set up payment mail (money order or check), PayPal, or any other means of purchase (such as meeting face to face and getting paid in cash).

You may pay your Etsy costs by PayPal, credit card, or Etsy account balance. Also, you can set automatic billing, or pay bills as they increase. There’s no minimum payment as well.

Manage your account

You’re now in. Your shop is ready and you can now watch the cash rolling in. Click the account dashboard to view your account statistics-see what you’re getting right, what you think you should change, and generally get a feel for your stuff.

On Etsy, you can also monitor things such as hourly activity, top keywords and traffic sources. You can also check the traffic map to find out what countries customers are browsing from. This can be really handy to help you adjust your listings and get more buyers.

In addition, there are tons of helpful tips and articles on Etsy, covering topics like photography, shipping, legal requirements etc.

How To Make Money Selling On Etsy

Etsy fees and taxes

Setting an Etsy shop is absolutely free. You don’t have to pay for membership or incur any other expenses to set up your store, but you’ll incur these costs as default:

3.5% of the total selling price
$0.20 for listing one item (you can refer a friend to open a shop and earn 40 free listings)

Additional extras, which charge different fees, include promoted listings, automatic re-listing (at $0.20 each), shipping labels, deposit currency conversion for items listed in a different currency, multiple-quantity fee for the sale of more items, and direct checkout.

How To Make Money Selling On Etsy

Income generated by your Etsy shop is deemed self-employment income, so you’ll need to complete IRS’s Schedule C form, irrespective of your form of business. Many people prefer a sole proprietorship when opening their online shops.

There’s no legal requirement for forming a sole proprietorship, and you may hire contractors and employees. If you have to pay self-employment tax, you’ll also need to complete a Schedule SE form.

Earning a decent income on Etsy is not that difficult. You can certainly set up a successful Etsy shop and start earning some cash from your hobby.

How To Bring A Product To Market

How To Make Money Selling On Etsy

What’s more, there’s good news to owning an eCommerce business. You can have fun making some extra cash on the side, or decide to grow it. And there’s even a vacation mode on Etsy, so you won’t need to worry about business when you get away.

What are you waiting for now that you know how to make money selling on Etsy? Get started now and list your first handmade item.

Create Etsy account
Niche Market Research

Niche Market Research: How To Choose A Niche For Affiliate Marketing

How to choose a niche for affiliate marketing

Before I continue with Niche Market Research, I assume that you have no knowledge of the subject or you are looking to learn more. So, to best serve you more, I have written down everything you need to know about Niche Market to help you achieve your desired goal.

Niche market research is a cornerstone of every business, get it all wrong from the beginning, you are guaranteed to drive your business to the ground.

Many bloggers are guilty of this, they fail to make money online and they actually do have one thing in common. Lack of niche market research. Data is a goldmine for anyone thinking to make a website that will make money online.

But before we jump into this ultimate guide in niche market research, let’s lay the foundation by breaking down the lingo and probably burst the myths surrounding niche marketing.

Niche Market Research

Niche Markets are no fancy words to impress readers, a Niche Market is a small area of trade within the economy, often involving specialized products:

A good example would be Lamborghini car makers who are just like any other typical car manufacturers, however, their niche marketing within the car manufacturing is to make luxury cars for a small but significant few select group of people who love speed, luxurious, glamour, and exclusive Cars.

Their niche market is more or less a membership club of decker millionaires.

Consider Niche Marketing as a lifestyle based marketing strategy tailor-made to targeting an audience that is into the same stuff they passionately love.

Whether it’s Ferarri, Lamborghini or Toyota, a thoroughly done Niche Market research was key denoting or relating to their products, services, or interests that appeal to a small, specialized section of the population.

When you take time to look into any marketing opportunities available, you will realize that they are made of huge chunks of buyers or service users with broad needs when they are making buying decisions. Take dating, for example, teens, under 25’s, or the over 45’s are all flocking to online dating websites to find love.

Charles GradecMedia

Despite all wanting the same thing… Would you really say that their agenda for going online dating is the same when you go by age?

That said, if I was going into writing a blog post about dating, my starting point would be to pick which audience by age best fits my writing voice and offer contained in the end.

This can be achieved by breaking down further a few more things like emotional drive, ulterior motive, and timescale investment.

Niche Market Research

You can easily do this by utilizing free tools like facebook insight tools. If you do not know how to use Facebook insight tool we have a step by step guide which you can download.

If you are starting a blog, and your goal is to make money running a blog as a business then choosing a profitable niche market to base your blog on is absolutely critical.

And there is an art to choosing a profitable niche market without selling your soul, especially one that you are passionate about.

It all boils down to the niche profitability. But before we jump into anything let’s first dive more into what niche markets are all about.

What is A Niche Market?

Niche Marketing Definition

A niche market is a segment of the market on which a specific product is focusing. Any market can be further divided into smaller bite-sized market segments with specific interests and demographics.

An example of niche marketing definition is the love market which is probably one of the huge markets available.

Within the love market, you can find niche markets focused on soulmate search, ethical polyamory, green dating, sacred sexuality, and more.
These can also be drilled down into sub-niches, such as “over 40 soulmate search” or “sacred sexuality for gay couples”. Some sub-niches can be highly profitable, so it’s worth doing some analysis to determine if the one you are passionate about has profit potential.

How Does Niche Market Research Work

Niche marketing involves the art of defining your particular niche and marketing your product or services to this niche.

Many new bloggers or small-scale business owners view the idea of niche marketing as a strategy that will cut their profit margin or limit their sales, but the truth is, having a well-defined niche can give your business more power, especially if the niche has enough demand and money in it.

Niche marketing gives you an unprecedented authority in a chosen segmented market, making you the go-to expert instantly.

The better you can define your market, the higher the likelihood you can hone your marketing message to resonate with this market, turn this audience into fans, who will buy and rave about your product.

Niche Market Research

Niche Market Strategy

What is Niche Marketing Strategy?

A niche marketing strategy identifies a pinpointed segment of the general market, after which it narrows down a clear marketing plan. This marketing plan targets the habits and preferences of the target market through segmentation.

If you are an aspiring marketer, you need to equip and master yourself with this strategy as this will be your backbone.

Identifying Your Audience

If you are starting a blog as an early stage entrepreneur with the aim of growing your blog into a viable business in a market you are passionate about, rather than focusing on what product you want to sell, start first with understanding your audience. There are good reasons why you should concentrate on a niche audience first, instead of products.

Products do come and go, while an audience with needs will always be there. As a business, you will evolve with your audience needs than a business built on top of products themselves.

Here are 4 simple straightforward steps:

1. Brainstorming an audience.

You can do this in few ways like I pointed out to you earlier, Facebook is your best friend. Small businesses today have pretty much equal chances to fortune 500 companies as social media platform like Facebook offer free research tools for FREE.

The sort of usable data ready for business use available to individuals now would cost tens of thousands to collect and break it down into usable segments.

So head over to your Facebook insight tool and choose an audience that you represent yourself (for example, male university student between 18 – 25 years old, or middle-aged professional female)

Because passion is thrown into the scene every now and then, choosing an audience that you gravitate toward or let me just say people you like hanging around with would be a great place to start from.
As a small scale business blogger, I know where my fans are, you too should be able to figure this out with few clicks.

Work backwards, and choose an audience by first picking a niche topic that interests you. This could involve picking a niche like “hog hunting with dogs”, then doing research on sites like Quantcast (https://www.quantcast.com/) to figure out the dominant groups of people that are looking for hog hunting tours, hunting gear and much more.

2. Identify the problems your niche audience has.

This involves doing research on the problems, challenges, pain points, aspirations, and desires that your niche audience has.

There are many places online that you can find this information, including niche forums, how-to websites, popular blogs, and “trend” websites.

3. Pick out the most profitable problems.

Not all problems are created equal. Some problems your audience will gladly pay to solve; others will be a hard sell. You need to understand the difference, and you can do so using “filters” such as:

The number of monthly searches related to a problem
The number of searches that imply intent to solve that problem
The stability of search terms related to that problem
The amount of good-quality, free information on the Web

4. Understand profitable problems deeply.

It’s not enough to simply know that, for example, males between 18 and 25 are looking for hog hunting gear or tours. You need to find out what exactly they want in a hunting tour package, and the problems they have with current hunting offers.

There’s more to it than simply finding your niche, however. You also need to understand the language they use in describing their ideal solution, so you can echo that language back to them in your ad copy, sales page copy, etc.

Niche Market Research Tools

Niche Market research tools are those things which help you or makes segmenting your market easy. If for example, you want to know how many people search for “niche market research tool”. These tools will help to narrow down to the keyword with Competition, Volume, CPC.

List of Niche Market Research Sites

 

WordTracker

Wordtracker

WordTracker

 

With Wordtracker, it shows you all that people are searching for both keywords and phrases. It will show you from the past 90 days of phrases and keywords from over 300 million keywords which people have used.

With Wordtracker, you get 7 days of a free trial then you have the option of paying monthly.

This is how Wordtracker pricing plan looks like:

Wordtracker

Wordtracker Price Plan

Wordtracker distinguished itself from google keyword search by offering services like Actual (not grouped) keywords, Actual (not banded) results, Search trends, SEO competition metrics, SERP comparison, Live chat customer service, Related/lateral search, Amazon keywords, Youtube keywords, and Negative keyword search.

Wordtracker

Wordtracker Vs Google Keyword Tool

Google Adwords Keyword Tool

Google Adwords Keyword Tools

Google Adwords Keyword Tools

Google Adwords Keyword Tools shows report on search performance ranging from seasonal trends and keyword phrases and it is free.

You will also have options For:
Targeting by – Locations
Language
Search Partners
Negative Keywords
Date range
Keyword filters
Keyword options – Show broadly related ideas
Hide keywords in my account
Hide keywords in my plan
Keywords to include.

Juniper Research

Juniper provides research guide and helps for technology vendors and service providers with a market opportunity based research, analysis, and advice.
There is 2 subscription:

Either subscribe by industry or subscribe by a content stream.

Subscribe by industry

Subscribe by content stream

You can join their free research or become a client.

ComScore Networks

ComScore Networks

Comscore gathers an in-depth insight into the attitude and behaviours of consumers by compiling reports of over 2 million consumers on a global cross-section. These consumers have to give Comscore complete permission to monitor and capture their online and offline purchasing, transaction and browsing behaviours.

This more of a targeted niche market research because it shows the actual number of customers who buy a certain product and at what time and place.

Their targeted industries are as follows:
Agencies
CPG
Education
Energy
Financial Services
Government
Healthcare
Investment Research
Manufacturing
Media
Pharmaceutical
Professional services
Retail
Technology
Telecommunication
Travel

Google Trend 

Google trends

The Google trends allow you to view trending topics, questions people are asking with search volume patterns across regions, categories, time frames, and properties.

Most importantly, its live trending stories was really a helpful resource when I started blogging, and time to time a still go in to see latest stories.

Google trends

Buzzsumo

Buzzsumo

 

Buzzsumo is a world leading content marketing company, it is another niche market research tool I always recommend to bloggers, it allows you analyze contents which are performing well by keywords or competitors. This means you can either search by topics or enter the domain of any competitor to see what keywords they ranked for.

This is like spying on other niche sites to see how you can outrank them. Buzzsumo also shows you the most shared content for the keyword you are researching, not only that it reveals a load more secrets like backlinks built into that page which is huge information to work with.

You will get social share counts for any web page you are viewing without having to open BuzzSumo. This includes social media shares, this enables you to know where your competitor has a huge present and following and also you can view most shared content on the current website

You can use Buzzsumo free content search, but this has limited information. There is also the Buzzsumo pro which delivers a much more needed insight into any keywords and domain info.

Buzzsumo

Buzzsumo Price Plan

The pro account comes with 14 days free trial. You can also include it to google add-on.

Keyword Everywhere

Keyword Everywhere
Keyword Everywhere uses an extension which you have to install either for Chrome or Firefox. With keyword everywhere, you will save the time of switching to Google planner or any other keyword planner website.

Once you have installed it, enter your email and receive the API which you need to save in the add-on update setting. Once this is done you will begin to see keyword volume data, CPC and competition data.

Keyword Everywhere

Keyword Everywhere

Other Keyword Everywhere Searches

All these data can be seen in real time. Keyword everywhere gives you access to keyword metrics of all keywords, and you can also download the keyword list in Excel, CSV or PDF file format.

Some of the websites supported by keyword everywhere are:

Keyword Everywhere

Types of Niche Market Research Strategy

Mass Marketing Strategy

What Is Mass Marketing?

Mass marketing targets the general market with a particular product regardless of age, sex, location and beliefs. It uses one strategy for the whole market which is usually an old form of marketing. But today, there is a need for a niche market strategy as more and more products or brand are sold based on the targeted market.

This marketing strategy is often used by new companies to alert or make the market aware of their presence, but this will soon change into a segmented marketing once the goal has been achieved.

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Product marketing strategy

The Product marketing strategy is an extraction of the 4 Ps in within marketing mix. The marketing mix a combination of different controllable and tactical marketing tools used by companies to create a unique response and relationship with the (target) market. The main 4 groups or Ps of the marketing mix are:
Product
Price
Place (or distribution)
Promotion

What is Product Marketing Strategy

The product marketing has to do with the creation, promotion and selling a product/service to end user. It is the beginning and end of a product cycle, the governing body that can guarantee a successful or failed launch.

For a Successful Product Marketing

  • The product marketers need to know how to position the product and its features to the market.
  • The sales and marketing teams need to have good knowledge and right materials which will help to attract customers.
  • Maximum satisfaction should be derived from the product by the target market.
  • The product should be in a continuous demand and continuous increase in standards and quality.
  • Know your audience, who they are and what they care about.
  • Identify your market, this will help build a strong product-market fit so to take in full control of the credibility, authority and expertise.
  • Identify the product story, this will connect the product easily to people who need it, but make it concise, compelling and narrative.
  • Ensure product delivers value not just features.
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Content Marketing Strategy

Content Marketing Strategy Checklist

Content promotion definition:

Content Marketing Strategy Checklist

The content marketing can be described as core marketing strategy which is focused on creating and distributing valuable contents, this valuable content must be relevant and consistent which in turn attracts audiences, and also retains that clearly defined audience.

With these clearly defined audiences, there is also a high chance of driving actionable and profitable customers.

What is Content Strategy?

Content Marketing Strategy Checklist

When content strategy is mentioned, it is been referred to the all the planning work involved, the development of the content and the management process of the content.

The content strategy helps businesses manage all their content.

What is Content Plan?

What is Content Plan

A content plan is an outline of all important basics, requirements for your content.

The content plan tells you how to execute, whom will be in charge, what topic areas to cover, what content to create, when to create such content(time frame), how to share the content, and what call to actions should be used.

How to get content ideas

How to get content ideas

Here are some content ideas for blogs

  • Trying walking out when you are loss of ideas
  • Speaking to family and friends and hear their responses and questions
  • Listen to songs, they are a good source of inspiration
  • Remember some popular saying and try to figure out what there meaning is
  • Watch animals do their thing and try to figure out why they are doing it
  • Trying creating fake stories or background of people you see for active brains
  • Use fictions to make contents more interesting or true life inspiring stories
  • Meditation can also provide you with few content ideas
  • Playing games or engage in sports can help with some inspirations for good content ideas
  • Engage in email sign-ups and newsletters and offer ebooks or guides
  • Read related contents
  • Use visitors or customer reviews to boost your content idea strategy
  • If you are an individual, walk around your home or office and concentrate on every detail, if you are a company,
  • do the same
  • Use industry support forums for questions
  • General forums like Quora, Yahoo etc, to find titles
  • Search for your chosen keyword forums for content ideas
  • Use online groups like facebook, linkedIn, Google plus
  • Search for related niche to see their titles and topics
  • Use comment sections to answer questions readers are asking
  • Spy on people who follow you on social media and those you follow to know what they are engaging with on how to get content ideas
  • Follow industry influencer on social media and answer questions their followers are asking
  • Use SlideShare to create content on popular topics
  • Use youtube and search for related content ideas
  • Read comments from competitors on Instagram for inspiration if possible answer those question with references
  • Interview people to hear their stories or experiences to find some content ideas
  • Read your website comments to see your readers questions and suggestions and add them or create new content
  • Read your competitors FAQ sections and answer questions from there or use it for content ideas on your site
  • Attend conferences and ask question relating to your content
  • Make use of salespeople who get loads of questions from customers and use them
  • Use webmaster tools for keyword search queries
  • Use Google search box suggestions to find topics and related content ideas

 

  • Uses Google related searches topic and content ideas
  • Read popular industry related e-newsletters and subscribe for content ideas
  • Use popular contents types publication from other industries for ideas
  • Use content topic generator like Hubspot.com, Portent.com
  • Use local news broadcasts, local business networking events, local newspapers
  • Search your content topic on Amazon for books related to your content

How to do Content Marketing

How to do Content Marketing

  • Create a blog category on your website, this involves tweaking your website design a little bit except if the design is no complicated.
  • Do a keyword research using Ahrefs, Google AdWords, Buzzsumo, keyword everywhere.
  • Write and post content once a week to the blog.
  • Do the writing yourself, this is not expensive but only needs your time.
  • Assign a team of writers to do the writing, this will cost you more, even if you don’t pay them as writers, but you still have to pay them as employees.
  • Hire a freelancer who can write good articles, this will also cost you few quid, but remember, the more you pay the more quality content you will get.
  • Make use of content provider, content providers like textbroker.com and odesk.com, these services cost money but you will surely get what you are looking for.
  • Hire content marketing firm, they are usually more expensive but comes with quality outsourced content with good SEO.
  • Curate contents, this is using contents created by others, but making use better with more information.
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Relationship marketing strategy 

What is Relationship Marketing Strategy

Relationship marketing definition: A relationship marketing strategy is a strategy which is created to encourage customer loyalty, communication and future engagements. The strategy also aims to develop a bond between the customer and the business by directly providing information which targets their needs and interest through promotions.

Relationship Marketing Strategy

The Goal of Relationship Marketing

Relationship Marketing Strategy

The goal of marketing relationship is to get the customers interest, retain the customers as long as possible and to also grow or increase customers engagements through targeted promotions.

Importance of Relationship Marketing Strategy

Relationship marketing is a very important factor to consider if you want to create an effective customer relationship management(CRM). This is because relationship marketing aims to cultivate a long-term customer engagement and foster customer loyalty instead of only focusing on single sales.

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Mobile marketing strategy

What to Know About Mobile Marketing Strategy

Mobile marketing is basically the liquid gold of marketing, it is the star of online marketing, the final bus stop of online marketing. Mobile marketing is the center stage of all promotions, some call it “the attention seeker” or “messenger” because it delivers its goal and purpose.

Do you know that 85% of internet users own smartphones? This is more than half of the target audience waiting to be reached.

Are you all excited now? Better not be, because there are numbers of things that can make it a success or failure.

What Is Mobile Marketing Strategy?

Mobile Marketing Strategy

The mobile marketing strategy is using multi-channel links through digital marketing to reach a target audience on mobile devices like smartphones and tablets through emails, websites, SMS, social media, MMS, and apps.

Smartphones are increasing customer engagements with brands and products, it is giving both producers, marketers, retailers, and consumers a direct access in terms of communication, promotions, and sales. The desktop was previously a direct access to online marketing, but right now, the surge in mobile usage has since pushed that away. It is much easier to access your social media accounts, visiting websites, and opening your email with a mobile phone.

See it this way,

There are millions of people using smartphones,
All connected to the internet,
60% of them surfing the internet at least 3 times an hour,
What is posted in Russia gets seen by someone in South Africa within minutes.

Mobile marketing is the new intercontinental missile of the digital world, and can only be compared to the speed sound, ironically.

But to create an effective mobile marketing strategy, you have to understand customers behavior and your mobile audience. You have to create or designing your content to appease the mobile platforms, to organize and execute effectively using apps and SMS/MMS.

Objectives Of Mobile Marketing Strategy

Setting objectives are like setting goals, what do you want to achieve? Once the goals/objectives are set, then the means follows, how? when? and where?.

Mobile advertising should not sound different from every other marketing strategies, but the goal and objectives are more targeted especially where mobiles are more present and in use. To start a mobile marketing, follow this trail of other mobile advertisers is using.

Mobile Marketing Strategy

Mobile Brand Awareness:

Creating and maintaining good brand awareness is very important, it helps to maintain the success of any business through consistency. When creating a brand awareness, it should have a memorable brand message, let the audience remember the brand and associate the brand with different functionalities.

When setting out with brand awareness through mobile marketing, ensure that your advertising message complies with your audience psychological, geographical and demographical information. Align your target market with the message you want to deliver especially when it comes to brand awareness, content is vital and should be seen as a means of unifying and growing a positive awareness of the brand.

Be informative about it by creating informative ads, make the content useful not to appear to be selling.

Mobile Website Traffic:

One of the main objectives of mobile marketing is to generate mobile website traffic, and increase conversion. Mobile website traffic can be measured in different ways:

  • Tracking metric through total visit
  • Traffic source through segments eg
    Direct traffic (URL)
    Organic traffic
    Referral
  • Having to get up to 15% returning traffic is basically huge and successful mobile advertising.

Mass Marketing Strategy

 

Mobile Lead Generation:

Mobile lead generation can be challenging, its like walking into a lion’s den and hope to come out with a lion cub, if you succeed, you will grow yourself a huge lion. To get the mobile lead generation right will increase sales, getting it wrong will destroy the mobile advertising efforts. There are few methods to generate leads,

  • Online registration form
  • Request for information
  • Sign up for newsletter
  • Pay per click (PPC) ads
  • Organic SEO
  • Local SEO

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Email Marketing Strategy

What Is Email Marketing?

email marketing

What is email marketing? Email marketing is using emails to build a relationship with clients. As part of the internet marketing, email marketing is generated through websites, social media, blogs, and face to face promotions. These form of marketing is designed to keep customers informed and update of products and services.

Email marketing has been a top aspect of what we do online to make internet marketing work seamlessly for years, and businesses are utilizing it to promote their brand, cultivate and grow far-reaching relationships. One common use of email marketing is delivery of goods and services, which entails the use of email to promote a product or service, then deliver the purchased service via email.

Marketers use regular emails to send ads, solicit donations or sales, and make requests for business. Generally, email marketing helps to promote trust, brand awareness, and loyalty.

Here’s Why Your Business Needs Email Marketing?

As common as this type of online marketing is, many business owners do not really realize how much they need email marketing for their business. And you only have to look at how beneficial email marketing can be to your business growth for you to consider jumping in on the Email list building so you can start promoting your business products via email marketing.

email marketing

Here are some of the advantages of email marketing;

Benefits of Email Marketing

What are the Advantages of Email Marketing?

  1. Cultivate Lasting Business Relationship Using Email Newsletter
    I love to think that every post I write is open to massive possibilities for my readers to learn and implement the knowledge they get from my post.
    However, learning takes months or years to master a skill, which means just one blog post isn’t enough to make you as an expert.
  2. Email marketing allows us to further inform our fans, through an indoctrination, fans are transformed into knowledgeable fans who turn into leads and buyers or customers.
  3. Easy to design, with this you have the option of sending plain text, graphics, and attachments.
  4. Scalable, easy you reach wider or smaller audience list.
  5. Easy to share, your recipients can forward the message or share by words of mouth.
  6. Easy to convert, recipients who are interested will click on the links and call to action.
  7. It is less intrusive, recipients can choose to read or to ignore or delete the message.
  8. Minimum cost, the cost of email marketing is lesser than other type or form of marketing.
  9. Time effective, it saves time because it can be automated in response to customers interact with your website eg new sign-ups or abandoned the shopping cart.
  10. Eco-friendly, there is no printing, flyers, and vehicles driving with email marketing everything is done online.

email marketing

Problems of Email Marketing

What are the disadvantages of email marketing?

  1. Involves spammers
  2. Wrong emails
  3. Blocked emails
  4. Design problems
  5. Size problem
  6. Limited resources and skills


How Do We Do It?

We are very deliberate with our email marketing strategy because we know our ideal customers are also avid users of social media platforms like Facebook and Instagram, we make sure that all our email marketing efforts are integrated easily with social media marketing.

Many marketers use social platforms like Facebook to integrate their email marketing campaigns. This is simply because building an email list using social platforms is easy and mostly offers exponential benefits like targeting tools, on-demand razor targeted traffic, FREE viral traffic all this at the flick of a button.

And if you are wondering why Youtube and Social Media are our best tools for driving traffic to email list building, here’s why:

email marketing

  • It is easy to manage. Out of many internet marketing options, email marketing has proven to be a Do-It-Yourself strategy. It is not a must to hire an expensive copywriter or design company to handle your campaign.
  • Easy penetration into the market. Over 90% of online shoppers use emails, and most of them check their inboxes every day. That is why it is easy to get to the target audience.
  • A sure customer reach. There is no doubt that e-marketing reaches out to many clients more than other forms of marketing. With e-marketing, the actual market must reach its intended destination.
  • Long lifespan. Another reason for using e-mail marketing is that it tends to have a long lifespan. With the social marketing, the posts and tweets can only be considered active in less than 2 hours. Conversely, emails sent will always remain in the customer inbox.

Other than that, e-marketing delivers a higher Return On Investment compared to other forms of marketing, especially because the initial cost tends to be lower.

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B2C marketing strategy

Online marketing strategy

B2B marketing strategy

Direct marketing strategy

Event marketing strategy

Database marketing strategy

Affinity marketing strategy

Offline marketing strategy

Viral marketing strategy

Community marketing strategy

Outbound marketing strategy

Promotional marketing strategy

Inbound marketing strategy

Direct mail marketing strategy

Telemarketing strategy

Ambush marketing strategy

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